You have decided that gamification is something you can benefit from (or strengthen), and we went over some high-level things to think about when looking at bringing a gamification program to your community. But how exactly should you get started? What details do you need to plan and consider in order to have a full strategy and not just a disjointed program.
Building the Foundation
- Behavior Identification: what are the behaviors you need your customers to engage in for success? - think broad categories first, then take a deeper dive into what it looks like for your product and community.
- Create the Strategy: What are the tools and processes you need to put into place? (Ranks, Points, Badges, Journey Alignment)
- Set Up the System: Build the details and set up the platform to support the program. (Program Overview, Design Badges, Leaderboards, Category layout, Campaigns)
Take a look at the resources below to get more detailed help and hear from your peers!
If you have any questions, ask us in the community!