Monthly Active Users: which metric is correct

Tmetcalf · 2025-04-07T17:56:16+00:00

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Good day Community,
Regarding Monthly Active Users: Is Active Users or Contributors the correct number to use to measure MAU?
Thank you,
Toby

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Depends what you want to measure!

Contributors add content (e.g. write a post of some kind).
Active Users are ones who simply sign in and view something, without needing to do any other activity.

Cheers,
Genevieve

Depends what you want to measure!

Contributors add content (e.g. write a post of some kind).
Active Users are ones who simply sign in and view something, without needing to do any other activity.

Cheers,
Genevieve

Contributors add content (e.g. write a post of some kind) is what I am seeking.
Have an excellent week!

Cheers,
Toby