Mapping Vanilla platform suggestions and features to each stage of the engagement journey—Engage, Nurture, Advocate, Feedback & Growth—can be accomplished as follows:
Engage
Welcoming customers into a space where they see immediate value and connection.
- Onboarding Automations: Use onboarding messages and automated “Welcome” prompts to greet new users.
- “New Here?” Widgets: Surface starter content and introductions in a dedicated area to orient new members.
- First Comment Badges: Automatically award badges (e.g., ‘First Comment’) to encourage first-time participation.
- Guided Tours: Deploy platform tours or walkthroughs to help users navigate and find early value.
- Featured Posts/Discussions: Highlight key posts and conversations to show new members where to engage.