What internal stakeholders typically have strong content potential? How are you engaging with them to build a content cadence to help bring value to your customers?
Since our community is support-oriented, our technical support team are a treasure trove of useful insights, workarounds, hacks, and other gems of info across our range of software that I've been working toward translating into content for our members.
It has however been a challenge getting folks from other business areas to participate without it being seen as something 'extra' but we've put a few things into place to alleviate this.
I've also unashamedly stolen Vanilla's weekly tip idea and implemented it on our community which has been a good vehicle in getting some of our internal folks to regularly create content to share their unique knowledge to our members.
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