In a recent discussion, we emphasized the significance of aligning with stakeholders and company objectives. This holds particular relevance for those venturing into community building, as this alignment proves pivotal for career progression and garnering internal community support.
While understanding the "why" is crucial, the process of "how" to achieve alignment is equally paramount.
Navigating Alignment: A Step-by-Step Guide
Start with Your Stakeholders
Commence by identifying key stakeholders, extending beyond immediate superiors. Consider departments integral to community health such as Marketing, Support, Success, and Product. Pinpoint aspects that could potentially be influenced positively. For instance:
- Marketing: Advocates, case studies, and marketing qualified leads.
