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How the Rules of SEO Are Being Rewritten in 2025 [ 🎥 recording ]
Hey Vanilla friends 👋 In case you missed our recent SEO webinar, we've got the recording 🎥 posted below for you! Please let us know if you have any questions. Generative Engine Optimization? AIOs? The end of search as we know it? 2025 promises to be a long, strange year for SEO. If you’re wondering how to survive it,…
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How do you incorporate your community into in person events?
Hi Vanilla Community members! My company is hosting our annual user conference in February and I'd love to hear how you've incorporated your community into in person events. We have not quite figured this out in past year's events. It's difficult because we encourage attendees to engage with each other on the event app,…
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#TipTuesday: Curating widgets for different Roles or Ranks in your community
Happy Tuesday everyone! It's starting to look like Spring🌷🌱 here in Northern Ontario, and I'm feeling the spring cleaning vibes at home and at work -- a new initiative to spruce up the community this spring is #TipTuesday -- we'll be posting a cool new tip around community management, the Vanilla product, and everything in…
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Silos and Data
Hey folks, I wrote about breaking down silos just over a year ago. In that post, I was specifically talking about a product team. I mentioned how important it is to bring facts and data to help other teams understand the importance of the community. Now, one of my customers wants to use their data to break down silos…
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🧭 Unifying Internal Teams for the best CX
Request the 8th Easter Egg Badge! Creating unified brand ownership with a consistently valuable brand representation throughout the entire customer journey is essential for organizations. Why? Because fragmented brand ownership negatively impacts your customer experience (CX). When there is robust communication and…
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What is CX? Why is Customer Experience so Important?
We're all familiar with the term customer service. Anyone who has had an issue with a product or service has likely dealt with the customer service department that provided it. Generally the interactions only happen post sale, for issues or questions about the product. On the other hand, customer experience encompasses…
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Help your users to help themselves
Our years in the community realm have taught us that customers really want the option to help themselves. It's a big deal for their overall experience. I mean, a whopping 84% of folks prefer to try and sort things out on their own first, and a solid 79% expect that self-help option. Having an easy-to-find self-service…
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Why do people join communities? 🧑💻
Hey there Community Managers! Let's chat about why joining communities is so important, especially as more and more of us move towards working remotely or are still hesitant to get back to our normal, pre-pandemic social lives. The need for connection is deeply ingrained in all of us. We're wired to be part of communities,…